Thinking of incorporating your business? There are two ways to do it in Canada: federally or provincially. Regardless of which way you go, the basic steps are the same. Let’s take a closer look at what those steps are. 1. Choose a name for ... [Continue Reading]
The Trick or Treat method for attracting clients online
Recently I was thinking about how us adults celebrate Halloween night. You get your bowls of candy ready and wait eagerly for the first little knocks on the door. You smile and laugh with the kids, give lots of great candy, maybe even dress up ... [Continue Reading]
Common Traps for New Home-Based Entrepreneurs (and How to Avoid Them)
Thanks to technology, you no longer have to purchase a store space downtown or rent an office space in the business park to start a company — all you need is a workspace, a computer, and an internet connection. The benefits are undeniable. Being a ... [Continue Reading]
Are you really an independent contractor? Here’s what the CRA says
In our last post we talked about two bookkeepers, Dana and Walter, who were doing the same work. Yet one was considered an independent contractor, the other an employee. This week we’ll take a closer look at why that’s so. As a recap, here are ... [Continue Reading]
The Tax-Related Benefits of Hiring Freelancers
When considering how best to scale your business, one thing to consider is the possibility of hiring freelancers instead of full-time team members, for some positions. While it’s best to bring in salaried workers to be responsible for certain ongoing ... [Continue Reading]
Are you really an independent contractor? (or are you getting ripped off?)
I hate to see my clients not getting paid what they are worth. Maybe they aren’t getting a high enough salary. Or, if they are self-employed, maybe they aren’t charging enough. But there’s another way that I have seen, a rather sneaky one I ... [Continue Reading]
Inventions we can’t live without (that were invented by women)
With Thanksgiving and National Women’s History month both upon us, I thought I would take some time to combine both of those topics into this week’s post. In particular, I want to give thanks to some past women entrepreneurs who have improved our ... [Continue Reading]
25 Marketing Buzzwords you Need to Know (to Grow your Business)
Marketing is a huge aspect of running a business. But there’s a lot to learn, and with the advent of the internet, even more terms have been invented. So for today’s article, I’ve put together a list of some of the more common marketing buzzwords ... [Continue Reading]
Is your website content user friendly?
It’s National Literacy Week, so I thought we’d talk about writing. Specifically, how to write content that is readable. Why? Because if your content is easy to read and follow, there’s a higher chance your audience will actually read it. And ... [Continue Reading]
Profile pics with punch: maximizing your social media headshot
When it comes to headshots for social media, many of us simply pick a relatively suitable photo and upload it. But the reality is that not just any photo will do. Your photo is part of your brand, so you want to get it right! So today I’m going ... [Continue Reading]
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